How to Make Money by using Profit-Driving Keywords
The way my strategy works is
simple. You focus on creating quick little sites that each target a laser
targeted long-tail keywords. Once you complete one site you quickly move onto
the next. So you don't want to spend too much time on any one site. This way
you create, one by one, an army of passive income websites that keep producing
cash for years.
I'll show you exactly how to
create and promote your first money making website, than you just rinse and
repeat to create as many websites as you wish, the more sites you create the
more money you make. The only limit is how far you want to go.
Now let's not waste any more
time and move directly to the first component of the strategy which deals with
deciding on the keywords your site is going to target. This is a crucial
decision and a fundamental part of achieving success online. You could do everything
else perfectly, but target the wrong keywords and your site will be a total
failure. in this chapter I'll tell you exactly what to look for when searching
for good solid keywords.
Most Internet Marketing
"experts" and the self-proclaimed gurus will tell you to use the
Google Keyword Tool (now called: "Keyword Planner" and is only
available to Adwords account users) for your keyword research. This is a big
mistake! if you only use the Google tool you'll end up going in circles with
the rest of the herd achieving no success. Why? although the Google tool will
provide you with a nice list of several hundred keyword variations, it will
tell you nothing as to the competitiveness of the terms. You have no clue as to
how hard it will be to rank in the search engines for any specific term. This
is critical. Most newbies will choose a term from the Google Tool that is too
competitive and end up hitting a brick wall. You certainly don't want to be
spending any time or money building a site that will never rank in the SE's.
In order to implement the
strategy successfully you need to utilize for your keyword research a tool
named Keyword Canine.Keyword Canine (KC) will also
provide you with a nice list of several hundred keyword variations but it goes
beyond the Google Tool in that it will also analyze the competitiveness of each
keyword variation. This is crucial and that is where you gain your "unfair
advantage" over the 99% that only use the Google Tool.
How does KC do it? it has a
special algorithm in its backend that looks at the top 10 Google search results
for your chosen keyword and produces an accurate analysis in the form of
"Very Easy, Easy, Moderate, Hard or Fierce" so you can literally plug
in your keyword and get an instant answer.
Keyword Canine has a ton of
additional features that can help you as an Internet marketer but for the
purpose the implementation of my strategy, the competition analysis is what we
need.
I'm
not going to walk you here thru the steps of conducting a keyword research with
Keyword Canine as they have pretty good tutorials explaining everything. Simply
sign for the service and follow their instructions.
Now let's see what properties a
keyword must have in order to make us the most money.
For starter it has to be of a
commercial value. This relates to our business model, the way we monetize our
site. I will elaborate on this in a later chapter but for now I can tell you
that our income will come from two sources:
a. Google AdSense ads.
b. Affiliate Programs
To maximize our income from
those two we need to look for keywords in markets that has AdSense advertisers
and affiliate programs that are willing to pay us top dollars. in the appendix
you can find a list of the 50 best paying affiliate marketing niches. These are
the markets that has a high concentration of AdSense advertisers and affiliate
programs that are willing to pay top Dollars for your referrals. If you plan to
tap any of these niches you must take into consideration that these are also
the most competitive ones. However, I think it is still possible to find gem
keywords in these areas provided you do your keyword research right.
Alternatively you can look at other, less competitive, niches and still make
good money as long as you take into consideration their commercial value.
Another property that you want
to consider when looking for good keywords is the search volume. Obviously,
even a #1 ranking isn't going to do you any good at all if nobody searches for
the keyword that you rank for. I would say that the minimum search volume you
should look for is 500 monthly searches (Keyword Canine shows you the search
volume right next to the keywords in the list). Some will say that this is too
low to target, however I had many successes with pages targeting close to this
number of monthly searches.
The next property you need to
consider for a good keyword is how competitive it is, how hard it will be to
have it ranked in the first page of Google's search results. This is critical,
however if you use Keyword Canine it will do the competition analysis for you
and come with a recommendation in the form of "Very Easy, Easy, Moderate,
Hard or Fierce". I would not go beyond "easy" with a new site.
So to summarize, in order to
find a good keyword you need to consider:
* Commercial value
* Search volume
* competition strength
How many keywords should you
target in one site? Some will tell you that you need to look for several terms
and optimize each page in the site for a different term. This is not
how my
strategy works. For the small niche sites that we create it is best to dedicate
each site to only one keyword and direct all our Search Engine Optimization
(SEO) efforts towards the main page that is optimized for that keyword. We
don't want to dilute our efforts by targeting several keywords in a site. With
this concept in mind we don't want to waste our time looking for other keywords
that will not rank anyway. Your time is better spent working on your linking
structure (discussed later) or researching new keywords for new sites.
4 comments:
Good!
i just love it
Please comment
Great Post Indeed! I agree!! Keyword Canine is one of the best SEO Tools, and it has the potential to beat some of the best in this business and become the number one All-in One SEO Tool.
And for those, who are still not using it, you are missing out on a big thing.
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